All these highbrow conservative attacks on Limbaugh keep missing the point. 1) There is a certain sort of genius there that can do 15 hours of talk per week, ad hoc, and hold an audience of 20 million plus for over 20 years. There are about one or two others out of some 300 million who can do it. It may not be the same as digesting Reinhold Niebuhr or rereading the Federalist papers, but it is an uncanny talent and for over twenty years it has energized conservatives and reflected a certain populism that was lacking in its Wall Street/silk-stocking past. One could give Air America 1 trillion dollars in subsidy and it still could not match Limbaugh’s audience.